Reblogged from Meyer Lane's Short Attention Span Press:
* Advice from the King of Creepy
Stephen King
1. Get to the point.
Don’t waste your reader’s time with too much back-story, long intros or longer anecdotes about your life. Reduce the noise. Reduce the babbling. In On Writing King gets to his points quickly. Get to your point quickly too before your reader loses patience and moves on.