Category Archives: Marketing

Various topics on Marketing Books

How to Sell 8 Million Books - by Jonathan Gunson

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Reblogged from Savvy Writers & e-Books online:

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Jonathan Gunson has written (again) a great blog post:  "How to Sell 8 Million Books" - in several decades I must add.

The author he is talking about, is best known through his novel Fahrenheit 451. Ray Bradbury's success didn’t happen immediately.  While he eventually sold more than eight million copies of his novels and short stories, Bradbury actually struggled for years to support his family before making any meaningful progress.

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Great information from Doris-Maria Heilmann at Savvy Writers & ebooks Online!

Valentine's Gift

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Reblogged from Caribbean Cruise:

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Great gift for the author in your life:  a cruise seminar for Valentine's Day.  Leisurely days on a brand new cruise ship, visits to the Grand Turk Islands, Ocho Rios and the Dunns River Falls in Jamaica and to Nassau, Bahamas.  On the days at sea: learn about publishing and book marketing!  Lectures and one-on-one consulting.  Fares start from $1.032 pp all inclusive, even the seminar.

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Sounds like a great trip!

Marketing Plan?

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Reblogged from Jwthompson55's Blog:

Something new I’ve noticed some independent publishers are asking on their query letter requirements is “What is your marketing plan?” So be prepared to have a good one or it may be one more reason to be rejected. In the beginning I had no idea what the term meant much less could I tell someone how I planned to market my novel.

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Great Post about query letters and marketing plans.

Why You Should Split Your Book Apart

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Reblogged from Savvy Writers & e-Books online:

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…. and sell each piece separately.  This advice gave me a very successful writer.  Here in a nutshell his ideas:  Think of your writing like baking a cake.  And what do bakeries and confiseries do with a cake?  They divide it into tiny slices and sell each piece separately.

In your case, your book is like the cake and has a secret ingredient that is called “

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An excellent resource into how to split your book into different market segments.

2 More Reasons to Have a Blog for Book PR

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Reblogged from Savvy Writers & e-Books online:

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In one of my recent articles I have written about Content Marketing via your blog and how to write for the web. Another article encouraged writers to "Start a blog today!" as a New Years resolution.

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Jeff Bullas has written a fantastic article (well, blog) about Content Marketing (for authors, I call it blogging) and the benefits (for the author).

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Blogging is becoming more and more visible to the consumer and is strategic in any marketing plan.

Two Great New Features in the Marketing Mix

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Reblogged from Savvy Writers & e-Books online:

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Those who have already signed up for our individual, customized Book Marketing Online Seminar and Publishing Consulting will get a nice (and free) extra surprise soon. Two great new features have been added to the marketing mix, which will improve their and (maybe soon your?) author platform. Everyone who joins our very affordable - 3 months for $98 = $1/day - marketing support will now get:

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This is an excellent program and really is one-on-one with the experts. A very customized approach to marketing within the vast expanse of social networking.

What's Wrong With Marketing Your Book?

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Reblogged from Savvy Writers & e-Books online:

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Are you aware, how expensive advertisements are, even if they are online?
And that these ads are only visible for the time you ordered & paid them?

If you would have the possibility to advertise many months or even years for free, presenting your book to ten-thousands or even hundred thousand of readers and often at the same time even improve your Search Engine ranking through back links - would you take on this offer?

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Good information here for marketing strategies for book sales.