Build Buzz ! Cover Reveal ! Book Launch

Excellent advice to promote your books from Chris McMullen

chrismcmullen

Curse of the Dark Wind by Charles E. Yallowitz

BOOK BUZZ TIPS

A successful book launch can really make a difference:

  • Early sales help a book start out with a good sales rank.
  • This gives the book better visibility, especially if the book lands on any of the bestseller lists (even in a subcategory).
  • The customers-also-bought list also builds faster.
  • If sales taper off, those early sales prevent the rank from sliding as quickly.
  • Early sales improve the chances for early reviews.

In this article, I will present a variety of ideas to assist with book promotion before, during, and shortly after the book launch.

To help illustrate some of my points, I will feature strategies used by fantasy author Charles E. Yallowitz, who is presently promoting his own book launch for Curse of the Dark Wind, the sixth book in his Legends of Windemere series.

BUZZ…

View original post 1,977 more words

Authors: Have Your Manuscript Ready for a… Surprise?

Great Information from Chris McMullen!

chrismcmullen

Cover Problems Pic

AMAZON PUBLISHING

It appears that Amazon is launching a new publishing program. Look for an announcement to come in the next couple of weeks.

The reason for this article is just to give a heads-up. If you happen to have a novel in the works and this program may be of interest to you, you have a chance to get your manuscript and packaging in gear.

The terms may not (but may) interest bestselling published authors or thriving self-published authors, but may attract midlist published authors and many self-published authors.

Evidently, the program will include Amazon-featured marketing. This is likely to draw huge interest, assuming that it means more than the usual customers-also-bought lists and such. For example, if it includes featured placement or small ads, that could make an incredible difference. Amazon will have a vested interest in these books, so there is compelling reason for Amazon to include…

View original post 745 more words