#Authors #Marketing Yourself and Your Work Part THREE

Part Three of the Author Marketing Yourselff series by Susan Toy featured by Chris The Story Reading Ape.

Chris The Story Reading Ape's Blog

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Cartoon from Toonpool.com

The following is an extract from a talk delivered at the Calgary Public Library in Feb. 2011.

Part 3

Once the contract is signed, and while the manuscript is being worked on by the editor, is the best time for you to ramp up your web presence. While you wait for the edited copy to be returned to you – and this could take several months – is when you should work on further developing your blog and Facebook presence. This may be a good time, as well, if you haven’t done so already, to create a website (and your publisher may help you with this as they will want you to link to their site), and prepare yourself for the time in the very near future when you can actually call yourself “a published author.”

It’s not too early to announce that you have signed a…

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#Authors #Marketing Yourself and Your Work Part TWO

Part Two of the #Author #Marketing Yourself and Your Work by Susan Toy featured by Chris The Story Reading Ape.

Chris The Story Reading Ape's Blog

writer_398245

Cartoon from Toonpool.com

The following is an extract from a talk delivered at the Calgary Public Library in Feb. 2011.

Part 2

The best time to begin building your readership is while you’re still writing the manuscript. The very first thing you need to do is create a web presence of some kind or another. This can be as simple as building a blogsite (always free) and writing posts for it on a regular basis. Encourage your friends to subscribe to this, and ask them to ask their friends to do the same. Then write something meaningful, as often as you can, even if it’s only once a week. You should never have to ask, “But what should I write?” You’re a writer; you’ll think of something! Write regularly, keep it positive and upbeat, and post, or repost, articles that will create a discussion in your comments. When people comment…

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Chris The Story Reading Ape: The Man, The Ape, The Legend…

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Chris The Story Reading Ape…Whaaaat?

When I first encountered Chris Graham, the man behind “The Story Reading Ape” I inquired as to what in the world was a story reading ape and how did he come up with that name?  He politely referred me to his about tsra page to explain the circumstances of his unique designation in the Blogosphere.  After all, everyone has to develop  their own brand…right?

On one of my next encounters with Chris, he introduced me to his favorite “characters” who back up his really mean emails reminding authors to send him their stories so that he can feature them on his blog.  At this point, I really became curious as to what this cyber person was all about!  As you can imagine, I in fact raised an eyebrow when he sent me this!!

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As I continued to read on, I learned that Chris Graham (no -e- after Graham) is a multifaceted individual, the likes of which I have never before encountered in the real world!  His character boasts a reputation throughout the blogging realm of a dedication to the author and their success in the world of publishing!  There is no fee, just the satisfaction that he gets from helping fellow author/bloggers/people just… because!

Chris also featured me, Patrick Jones, author of “The Wolf’s Moon” just a few weeks ago.  I am now on the “infamous” Hall of Fame as well.  This I am truly proud to be a part of.   It was one of the most difficult “interviews” that I ever had because the assignment was to write about myself in the first person.  I really had to look introspectively in order to decide what to write about!  I finally decided to write about the book signing from my point of view as the author.  It was a day I will never forget and will live on forever!  I hope that you enjoy the story!

Please make sure to add Chris The Story Reading Ape in your author platform to promote yourself!  You will find his #Author Submission Guidelines at the top of his blog.  Good luck!!

Advertise Your Book on Amazon—New Opportunity

Excellent post from Chris McMullen about the opportunity to advertise on Amazon through KDP Amazon Marketing Services

chrismcmullen

Background image from ShutterStock. Background image from ShutterStock.

ADVERTISE ON AMAZON

There is a new opportunity available to advertise your book on Amazon.

https://kdp.amazon.com/help?topicId=A2DJUTY13KIH2C

How would you like to advertise your book directly on Amazon.com?

That would be cool, huh?

What if you could do this on a modest budget?

Even better!

Well, now you can:

  • minimum campaign budget is $100
  • minimum bid is 2 cents
  • pay per click

But there’s a catch:

It’s only open to KDP Select authors.

I think it’s a nice benefit for enrolling in KDP Select, on top of current benefits like Kindle Unlimited.

So if you bid 2 cents, a campaign budget of $100 can net you 5000 clicks.

Higher bids are more likely to result in advertisements being shown and result in clicks. But then you get fewer clicks for your money, also.

I like that the charge is per click. You’re not charged when people see…

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#Read about Guest #Author Patrick Jones

Patrick Jones, author of The Wolf’s Moon, The Linden Chronicles, Book 1 is featured on Chris The Story Reading Ape’s blog today! What an honor to be part of such a wonderful community of people! Have a wonderful day!!

Chris The Story Reading Ape's Blog

Author Interview: The Wolf’s Moon by Patrick Jones,

The Linden Chronicles: Book 1

Patrick JonesI had a couple of hours in between the next hurried crowd of people that wanted a signed copy of “The Wolf’s Moon.” All I wanted was to rest my hand and have a quiet cup of coffee and a cigarette.

I picked the grill and pub called Blazers. In the book I called it Barkers but if you are from the area, you know the place. It had great food and even better patrons.

There was an open corner table and I rushed to get it. The crowd at the bar was two or three deep and tables were at a premium.

Dana brought me a cup of their finest coffee as I settled back in my chair to reflect over the last couple of days. Like most Indie authors, I chose to self-promote the book…

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A Day at The Library

Rachel Reading a Book

Rachel

 

Patrick Kindergarten graduation

Patrick

 

 

 

 

 

Years ago when my son was moving from kindergarten to the first grade there was a Summer Reading Program. The program covered all students in St. Louis, Missouri. If a student read five books over the summer, the reader received a certificate for an ice cream cone from the St. Louis Public Library. The fast food chain, McDonald’s, sponsored the program.

That summer my son, Pat, was six years of age. Even at six his bright mind was quick and always looking to find the things that would benefit him. Simply reading five books to acquire an ice cream cone was easy. Pat had been in tow with me for years going to the local branch library. That year on summer vacation my son attained his first library card.

My daughter, Rachel, was two years old and she, too, wanted free ice cream cones. So while Pat was looking for books, I told Rachel she could get books on my card. She had also learned to count. Five books was a number for her to count.

Once, sometimes twice per week, the three of us were at the library returning books and getting another certificate.

Rachel would sit on my lap and we read each book together. She learned her alphabet and was sounding out words over that summer.

While at the library returning books, Rachel asked in her soft, sweet voice, “Daddy, when can I get my own “libraby” card?”

The ladies working at the library heard her question and told her she had to sign her name. That was all that was needed.

Those two bright, brown eyes looked to me for the answer. I asked the younger of the two ladies for a sheet of paper, then we sat at a table. Starting with large block letters, we reduced the size each time until she wrote the letters. Pat stopped looking for new books to read and was cheering Rachel on. Soon I noticed the crowd of adults and other children watching.

Finally Rachel signed her name twice, the same size, to go on the back of the “libraby” card.

It was time.

I filled out the card, the one that told the librarians where the book that was not returned was located.

Rachel took the pen from the librarian and signed her name in the block letters. When she finished, it seemed Rachel had drawn a crowd – everyone applauded her!

My daughter was not just happy but proud of herself.

Now she was able to earn her ice cream cones on her own and Pat was every bit as proud of her.

A few decades later, Pat is Director of Informational Technology for a school district. He is currently working on his PhD and Rachel has a Bachelor’s degree as a Geological Engineer. All from reading at a local branch library.

One other thing, I have always been proud of both!

Copyright © 2013 Patrick Jones, All Rights Reserved.

My #Book #Marketing Secret by #Indie #Author Nicholas Rossis

More information from Nicholas Rossi posted by The Story Reading Ape on how to market yourself just by being you 🙂

Chris The Story Reading Ape's Blog

From the blog of Nicholas C. Rossis, author of science fiction, the Pearseus epic fantasy series and children's books I made this on Quozio.com

My marketing strategy is really simple. In fact, it can be summed up as follows:

  • Be real,
  • be fun,
  • be helpful.

If you do that, people will buy your books simply because they will like you and will want to support you. In other words, “if people like what you’re saying, they’ll like what you’re selling.”

I have read many marketing guides, but have come to realize that it all boils down to how people perceive you. In marketing speech, your brand.

Having a consistent author brand is liberating. It allows you to publish pretty much anything you like, irrespective of genre. People will read your books because you have written them – and they trust you to offer them a good time.

That’s great. How about some real tips now?

The other day, a visitor to my blog asked me for…

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Authors write off Amazon subscription model | Nation & World | The Seattle Times

 

Amazon 800 lb Gorilla

Amazon 800 lb Gorilla

 

I found this article about Amazon Kindle Unlimited very interesting.  It confirms what I have heard from other authors about the backlash to the author insofar as book sales.  Evidently, Kindle Unlimited is offered up by Amazon as a loss leader to draw in other sales.  However, the author is the one taking the loss, not Amazon. What are your thoughts on this new platform and what have you seen in your own sales numbers?

Authors write off Amazon subscription model | Nation & World | The Seattle Times.